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We are promoting the use of sustainable energy though
education and example. As we travel around the country
on a school bus converted to run on used vegetable
oil, we seek to discuss environmental responsibility,
the viability of alternative fuels, and tangible solutions
to local and global energy issues. Our target audience
is tomorrow’s leaders: college students, young
politicians, young corporate leaders, young families,
and others who are most likely to be affected by future
energy issues.
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We will use the Big Green Bus
as a focal point for prompting high-profile media
attention in the communities we visit in an effort
to spark a national dialogue. |
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We will combine the energy and
enthusiasm of a motivated grassroots campaign
with the resources and power of major corporations
who share a similar dedication to the environment. |
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We aim to demonstrate the amount
of change that a small student group can inspire
and their ability to convince others to rethink
how their choices and actions impact the environment. |
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We will include quantifiable goals
that will allow us to measure our impact, such
as website hits, audience estimates, and a Carbon
calculator. |
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We will maintain a website with
photos, journal updates, an interactive map, and
vodcasts to document our progress and increase
accessibility to our project. |
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We will maintain a sustainable
lifestyle, as an example for our audience. |
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